232021This crisis has sparked a debate around a new future of working - the hybrid model. This will include a full ecosystem of places to work, including the home, satellite/flexible workspaces and a key role for central/HQ locations. But what exactly will the role be of this centralised workspace, and how will it help employers to strengthen the retention of talent and employee engagement within this model? And does the implementation of this model improve the work-life balance of employees? What is the role of Technology in the workspace of the (near) future?
Dirk Paelinck is a serial entrepreneur in innovative Real Estate concepts. He is the founder & CEO of the largest Belgian independent coworking space operator Interoffices and CEO of the international PropTech scale-up Workero, which has received the Seal of Excellence & funding from the European Commission.
He organises the PropTech StartUp and Scale-up Europe Awards, supported and promoted by the European Commission.
He is the Chairman of the European PropTech Association - PropTech House
He is also a Board Member of Imoya Real Estate Developer. He previously was the Area Sales Director of multiple EMEA countries for stock-quoted Regus, has developed his own Real Estate projects and was Manager at Mercedes-Benz HQ Belgium-Luxembourg where he started the innovative Nearly New Car concept which was rolled out in all European countries.
Kathleen combines a broad business experience as HR Professional (DHL Aviation, AB Inbev, H.Essers, Belfius) with academic skills (PhD in Business Economics “Values at work” – KU Leuven). Her work was published in both top-ranked academic and practitioners’ journals and presented at national and international conferences. She taught at Rotterdam School of Management, IESEG Paris and – up until today - Antwerp Management School.
Work-from-anywhere in a distributed workforce model driven by the needs of the end users: the impact of new workspace tech and new working models on employee retention, satisfaction, wellbeing and productivity.
This crisis has sparked a radical change around a new future of working - the hybrid model. European data support the forecasted shift towards a full ecosystem of places to work, including the home, satellite/flexible workspaces and a key role for central/HQ locations.
Workspace technology, or “PropTech”, becomes an enabler of a work-from-anywhere policy for a distributed workforce. At the same time sustainable buildings, healthy working environments, the new collaborative purpose of the “office”, social inclusion requirements, a radical need for an improved work-life balance, the rise of the independent workers .... have created a disruptive and fundamental change.
There is no way of going “back to the old normal”. The ability to work from anywhere will enable us to live and work in new ways and places. Distributed working will enable agile companies to tap into talent anywhere, instead of relying on concentrating teams in one place.
The challenge for employers will be how to deal with the disruption it causes. How will this distributed working model help employers to strengthen the retention of talent and employee engagement, to improve the work-life balance of employees and to increase overall productivity?
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